As more and more businesses are coming in the folds of VoIP services, many entrepreneurs have put on the thinking cap and are planning to start their own VoIP business. To facilitate it, companies are offering white label reselling programs.
What is a White Label Product?
The terms white label and private label are used synonymously - white label product is a software or product developed or manufactured by one company, and the other companies sell them as their product after rebranding it. It is also known as a reseller program.
White Label PBX
It is similar to any other White label product. One company designs the cloud-based Private Branch Exchange, and a different company sells it. Sometimes, the designing company also offers services directly to the customers. However, in some cases, the developer company acts as a wholesaler and only provides the hosted PBX to different companies who do the branding.
Many different companies, like Neotel, offer their PBX to resellers only. They do not interact with the clients directly. However, some other companies like Xinix provide white label solutions and sell directly to the clients. Some of the features of the Xinix Reseller program are discussed below.
With the White label PBX, nobody but you are responsible for sales and customer support. You will do your branding, and Xinix's name will not be appearing anywhere on the private. In that case, your company will be an independent provider.
The reseller has full control over the Xinix products and applications wherever and whenever he wants. All the products are at a discounted rate. Xinix gives you full consent to change the customer portals and the reports to your brand name. Hence, it is providing you with complete control over your PBX.
Your company will have its resellers and the authority to change and set rates for different features. Hence, it will be a whole new business for people who do not risk investing large amounts in launching their product.
A white label PBX has all the features of the hosted PBX. The only difference is that the VoIP company will not do the backend chores for you. You will have to be responsible for all the customer support or any glitches or bugs in your customer VoIP systems.
Advantages of White Labelling
It allows you to deal with multiple products at a time by rebranding them.
White labeling is a way to brand some best and expert works.
You can save the mess and cost of launching a new product. It can help you save time and start your business on the go.
Less time and effort
Setting up a new IP PBX from scratch requires you to burn the midnight oil. It takes years of experience and homework to set up. Rebranding an existing product is far more comfortable and less time-consuming.
Flexibility
White-labeled Hosted PBX gives you the flexibility to introduce the product in the market the way you want. It also gives you the authority to change the prices and fix them the way you think your services are worth.
No extensive labor requirement
Developing and managing your PBX requires very skilled and dedicated labor. Moreover, it requires a full-fledged team to help you keep track of all the progress.
It is far better to save your energies for branding the PBX under your name rather than wasting them on developing something that the best experts have already made. Keeping in view all the facts and figures, White label PBX is worth your time and money!
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